**Practical Magic 2** opened to roughly $30 million domestically and $46 million worldwide, landing firmly in the sub-$38 million range and aligning with trader consensus. Pre-release tracking had pointed toward $30–50 million amid nostalgia for the 1998 original and star power from Sandra Bullock and Nicole Kidman, but mixed-to-poor reviews (37% on Rotten Tomatoes) and a post-Labor Day slowdown tempered expectations. The result mirrored Bullock’s recent modest starters like *The Lost City* ($30.4 million), while strong audience scores (92% RT, B+ CinemaScore) and a $75 million budget highlighted the need for solid legs to offset the front-loaded debut. An upset above $38 million would have required significantly stronger word-of-mouth or fewer fall distractions than materialized.
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