Trader consensus overwhelmingly favors a sub-$5 million opening weekend for "They Will Kill You," driven by dismal pre-release tracking, anemic $1 million Thursday previews, and a soft $2.3 million Friday that confirmed fears of a flop amid stiff competition from holdover hits like "Project Hail Mary" ($54.5 million second frame) and "Hoppers." The Warner Bros. horror-comedy, starring Zazie Beetz and directed by Kirill Sokolov, suffered from lackluster presales in 2,778 theaters despite mixed-positive reviews (63% critics, 80% audience on Rotten Tomatoes) and SXSW buzz that failed to ignite word-of-mouth. Final tallies due Monday could nudge it over if walkups materialized, but current estimates peg it at $4.97 million—locking in the underperformance barring an unlikely surge.