Apple’s MacBook Neo, launched in March 2026 as the company’s lowest-priced laptop with an A18 Pro chip, 13-inch Liquid Retina display, and starting price around $599–699, has seen strong sales and positive reviews positioning it as an accessible entry point into macOS and Apple Intelligence features. Ongoing production adjustments, including a June price shift amid memory shortages, refurbished availability, and analyst notes on expanded output targets, signal sustained commitment rather than phase-out. Trader consensus at 95.4% against discontinuation reflects this demonstrated demand and Apple’s typical multi-year support for new Mac lines. Realistic risks remain limited to severe component shortages forcing a model refresh or full pivot to A19-based successors, though no such timeline or regulatory pressures have emerged.